Ultrahuman Scales Smart Ring Production at Texas Facility to Meet US Demand

Ultrahuman, a competitor to Oura Ring in the smart ring market, is significantly expanding its manufacturing capabilities to meet growing demand in the United States. The company’s UltraFactory, located in Plano, Texas, has been operational since November 2024 through a partnership with SVtronics and is set to fulfill 100% of US orders for the Ultrahuman Ring Air.

The company plans to scale production to 500,000 smart rings annually, a move that not only supports domestic supply but also strategically avoids tariffs imposed by the previous US administration on imported goods. This local manufacturing approach positions Ultrahuman to better serve the US market with faster delivery and potentially lower costs.

The Ultrahuman Ring Air, launched in June 2023, is a lightweight smart ring priced at $349. It is compatible with both iOS and Android devices and features multiple sensors that track sleep quality, recovery, stress levels, caffeine intake, calories burned, steps, and women’s health metrics including ovulation cycles.

Industry reviews, including CNET, have recognized the Ultrahuman Ring Air as the best smart ring for fitness enthusiasts, highlighting its comprehensive health tracking capabilities. However, some critiques mention the ring’s thickness compared to competitors and suggest improvements to the app interface for a better user experience.

Strategic Benefits of Domestic Smart Ring Manufacturing

Ultrahuman’s decision to localize production in Texas offers several strategic advantages:

• Avoidance of import tariffs, reducing overall product costs and pricing pressures.
• Improved supply chain resilience and faster fulfillment times for US customers.
• Enhanced ability to scale production rapidly to meet increasing market demand.
• Strengthened partnerships with local manufacturers like SVtronics, fostering innovation and quality control.

Implications for the Smart Wearables Market

Ultrahuman’s expansion reflects broader trends in the smart wearables industry, where companies increasingly prioritize domestic production to mitigate geopolitical risks and supply chain disruptions. This strategy not only ensures product availability but also supports innovation in sensor technology and health tracking features tailored to consumer needs.

As smart rings gain popularity for their discreet form factor and comprehensive health insights, scaling production capabilities like Ultrahuman’s will be critical to meeting demand and driving adoption among fitness enthusiasts and health-conscious consumers alike.