Pixels Expands $PIXEL Staking to Telegram with Sleepagotchi Partnership

Pixels is breaking new ground by integrating its multi-game $PIXEL staking system into Telegram through a strategic partnership with Sleepagotchi, a mobile app that combines gamification and social features to promote healthier sleep habits. Sleepagotchi boasts over two million registered users on Telegram and ranks among the platform’s top 20 grossing games, making it a powerful new channel for $PIXEL staking.

This partnership marks a significant expansion of $PIXEL staking into a fresh genre — casual wellness games — and a new distribution channel. Sleepagotchi LITE, with nearly 100,000 weekly active users, offers a light, social, battle card-style game experience that rewards users for consistent sleep goals with digital collectibles. Importantly, $PIXEL will be integrated as both a payment method and a retention mechanic within this ecosystem.

Players will be able to use $PIXEL tokens to purchase in-game items during limited-time discount windows, enhancing the value proposition for token holders. Additionally, $PIXEL will serve as a strategic reward to boost engagement and long-term retention, aligning with Sleepagotchi’s mission to build sustainable sleep-to-earn loops.

Anton Kraminkin, founder of Sleepagotchi, praised Pixels’ innovation in player incentive models, highlighting their pioneering Return-On-Reward-Spend metric as a new industry standard. Meanwhile, Luke Barwikowski, founder of Pixels, emphasized that bringing $PIXEL staking to Sleepagotchi’s Telegram audience unlocks new engagement avenues and exposes Pixels to gamers on platforms they use daily.

Since launching multi-game $PIXEL staking last month, Pixels has enabled players to support favorite titles like Core Pixels and Forgotten Runiverse, earning rewards and governance influence. Over 88 million $PIXEL tokens have been staked by nearly 5,000 players, demonstrating strong community trust and engagement. The integration with Sleepagotchi will allow staking by June 8, 2025.

Pixels itself is a leading Web3 social gaming platform with over 10 million registered players, blending farming, exploration, and community building in an open-world universe. With $20 million in revenue in 2024, Pixels ranks as the top Web3 title by revenue and users, underscoring its mission to solve play-to-earn challenges and become the largest casual games company.

This collaboration between Pixels and Sleepagotchi exemplifies how blockchain gaming ecosystems are evolving beyond traditional genres and platforms. By embedding $PIXEL staking into a wellness-focused, casual game on Telegram, they are not only expanding the reach of Web3 gaming but also innovating player engagement through health-positive incentives. It’s a compelling example of how technology can intersect with lifestyle to create new value for users and developers alike.