Nawy Revolutionizes Egypt’s Real Estate Market with $75M Funding Boost
Nawy, founded in 2019, is reshaping Egypt’s fragmented real estate market by combining property listings with brokerage services. With $75 million raised in Series A funding, including $23 million in debt financing, Nawy offers innovative products like fractional ownership and mortgage alternatives. The platform attracts over a million monthly visitors and plans expansion across North Africa and the Middle East, leveraging technology and AI to modernize property buying and investing.
For decades, Egypt’s real estate market was fragmented and opaque, relying heavily on personal networks and commission-driven brokers. Buyers faced challenges navigating a system where developers prioritized sales over customer needs, creating inefficiencies and mistrust. In 2019, a group of entrepreneurs including Mostafa El Beltagy founded Nawy to address these issues by introducing transparency and efficiency through technology.
Nawy’s innovative model combines a comprehensive property listing platform with brokerage services, setting it apart from traditional offline agents. Initially, the company faced skepticism from developers and brokers, but it overcame these barriers by offering upfront commission payments to brokers, fostering trust and rapid adoption. Today, over 3,000 brokerages actively use Nawy’s platform, which attracts more than one million monthly visitors.
Beyond listings and brokerage, Nawy has expanded into a full-stack real estate ecosystem. Its products include Nawy Shares, enabling fractional property investment starting at $500, and “Move Now Pay Later,” a mortgage alternative designed for a market with limited traditional financing options. These innovations make real estate more accessible to Egypt’s middle-income population and diversify Nawy’s revenue streams.
Despite economic volatility and a significant devaluation of the Egyptian pound, Nawy’s gross merchandise value soared to over $1.4 billion in 2024, reflecting real estate’s role as a hedge against inflation. The company’s recent $75 million Series A funding round, led by Partech Africa and supported by major investors and local banks, will fuel product development, AI integration, and regional expansion into promising markets like Morocco, Saudi Arabia, and the UAE.
Nawy’s acquisition of property management startup ROA, rebranded as “Nawy Unlocked,” exemplifies its commitment to broadening service offerings and creating a seamless, tech-driven real estate experience. With a strong foundation and ambitious growth plans, Nawy is poised to become the leading proptech platform across Africa and the Middle East, transforming how people buy, sell, invest, and manage property.
The Broader Significance of Nawy’s Innovation
Nawy’s approach addresses fundamental challenges in emerging real estate markets by leveraging technology to increase transparency, reduce inefficiencies, and democratize access to property investment. Its success highlights the potential for proptech to disrupt traditional industries in Africa and the Middle East, fostering economic growth and financial inclusion. By integrating AI and expanding regionally, Nawy sets a precedent for scalable, tech-driven solutions that meet evolving consumer needs.
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