Griffin Gaming Partners Backs Super Banana Studios to Innovate Casual Puzzle Games
Griffin Gaming Partners has invested in Super Banana Studios, a new casual game developer led by industry veterans Danil Moskovoy and Nikolay Ternovoy. The studio focuses on high-retention puzzles and hybrid monetization models, using a lean, data-driven approach to create scalable, player-focused games. With plans to launch multiple titles yearly, Super Banana aims to innovate within the casual puzzle genre by combining operational rigor with smart experimentation.
Griffin Gaming Partners, a leading venture capital firm specializing in the gaming sector, has announced its investment in Super Banana Studios, a new casual game development company. Founded by seasoned industry leaders Danil Moskovoy and Nikolay Ternovoy, the studio aims to redefine the casual puzzle game market by leveraging decades of combined experience from top gaming companies such as Zeptolab, Voodoo, and Playrix.
Super Banana Studios is focused on building games quickly and smartly with a clear purpose. Their approach targets overlooked yet promising segments of the casual market, including high-retention puzzle mechanics and hybrid monetization models that blend in-app purchases (IAP) with in-app advertising (IAA). This player-first, data-driven methodology aims to balance fun, retention, and revenue generation effectively.
The studio operates with a lean team and tight feedback loops, supported by a rigorous production framework. This setup enables Super Banana to prototype and launch multiple original titles annually, focusing on innovative sorting mechanics and market-validated concepts ready for reinvention. The founders emphasize that casual puzzle games still have significant untapped potential, especially when combining retention and monetization without compromise.
Danil Moskovoy, CEO of Super Banana, highlights their experience with some of the biggest games in the industry and their ambition to create titles that not only launch successfully but also sustain long-term player engagement. Nikolay Ternovoy, CPO, stresses the importance of fun as the guiding principle, aiming to erase the traditional trade-off between retention and monetization by delivering scalable puzzle experiences that players return to over time.
Griffin Gaming Partners recognizes the unique strategy and operational expertise of the Super Banana team. Investor Ibrahim Hafeez notes that the founders excel at shipping and scaling games while identifying underutilized mechanics with breakout potential. Griffin views Super Banana not just as a studio but as a system designed to discover the next generation of casual gaming hits.
As the casual puzzle genre evolves, Super Banana Studios and Griffin Gaming Partners are betting on a model that prioritizes player delight, operational rigor, and smart experimentation. Their focus on hybrid economies and market-validated game concepts positions them to innovate and capture new opportunities within the competitive gaming landscape.
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