Dots.eco Drives Real-World Environmental Impact Through Gaming

In an era where gaming meets environmental activism, Dots.eco stands out as a pioneering platform that transforms everyday gameplay into tangible ecological impact. Since its inception in 2022, this for-profit company has partnered with over 40 games boasting a collective one billion downloads, including industry giants like Supercell, Zynga, and Rovio. Through these collaborations, more than 100 million players have engaged in activities that plant trees, protect wildlife, and clean oceans—all while enjoying their favorite games.

Dots.eco’s approach is ingenious: it integrates an API or Unity SDK into games, allowing developers to tie in-game milestones, purchases, or missions to real-world environmental projects. For example, a player might save a sea turtle or buy land for wildlife simply by reaching a level or purchasing a skin. This seamless blend of gaming and impact turns entertainment into a force for good.

What makes Dots.eco particularly compelling is its rigorous verification process. Using satellite imagery, AI analysis, and on-the-ground reports, every environmental project is monitored to ensure promised outcomes—like tree planting or ocean cleanup—are delivered. This transparency builds trust among players and studios alike, turning environmental impact into a quantifiable, trackable experience.

The results speak volumes. Over 3 million players have earned Dots.eco certificates marking their contributions, which include planting 1.4 million trees, saving 800,000 sea turtle hatchlings, protecting 7 million acres of wildlife habitat, and cleaning 400 tons of ocean plastic. Beyond environmental benefits, games integrating Dots.eco have seen revenue increases of 10%, first-time paying user growth of 20%, and gameplay boosts of 25%. These numbers prove that sustainability and business growth can go hand in hand.

Dots.eco’s founders, Nadav Grosz and Daniel Madrid Spitz, leveraged their backgrounds in gaming and environmental activism to create a platform that not only motivates players but also provides studios with a scalable, reliable impact solution. Their vision is ambitious: to build the world’s largest community of impact makers and collectors, turning sustainable gaming from a novelty into a norm.

The timing couldn’t be better. With global environmental crises escalating, gaming’s vast and diverse audience offers a unique opportunity to foster awareness and action. Dots.eco’s participation in initiatives like the UN’s Playing for the Planet Alliance and high-profile events such as World Environment Day amplifies its impact, engaging players worldwide in conservation efforts.

For developers, integrating Dots.eco means more than just adding a feature; it’s about joining a movement that aligns business success with planetary health. The platform’s flexibility allows it to fit naturally into various game genres and themes, from casual farming games like Supercell’s Hay Day to puzzle titles like Origins Zimad’s Magic Jigsaw Puzzles.

In essence, Dots.eco is harnessing the power of gaming’s momentum—what CEO Nadav Grosz calls "jumping on the train"—to drive transformative environmental change. It’s a reminder that technology and entertainment can be powerful allies in the fight for a sustainable future.